It's part of an initiative with AsIAm.
Penneys stores in the midlands will introduce an autism-friendly shopping hour on Sundays.
The first hour of the stores opening will see noise reduction techniques such as silencing tills and in-store announcements - as well as turning off music played into the shop.
It's part of an initiative with AsIAm to make the shopping experience better for those with autism.
'Pleasant' Mother And Daughter The Winners Of €150k Offaly Scratch Card
The pair picked up the biggest prize on the ticket.
Over 150 Midlands Businesses On Board For LOFFA Rainbow Day
This year represents the fourth edition of the annual event.
Offaly Lotto Player Bags €150k Winning Ticket
More details to follow.
Midlands Children Raise Over €19k On National Pyjama Day
The donations will go to autism support and eco-education initiatives.
Report Finds Laois Town Can Be "More Than The Electric Picnic Site"
The report is looking at the town's viability for tourism.
Electric Picnic Line-Up To Be Revealed This Week
The festival returns to Stradbally this August.
Rock Legends 'The Cult' To Headline Forest Fest
The UK band completes this year's list of headliners.
Midlands Student Among Winners At Prestigious Trad Music Awards
Fionn Connolly was among a group of eight winners at the Siansa Irish Championships.
Midlands Students Win Top Prizes In Children's Art Competition
The very first Texaco Children’s Art Competition was held in 1955.
Century-Old Westmeath Business To Close
It first started operating in 1911.
Offaly Artist Creates Mural For Samaritans
The portrait is of Darragh Fleming, a poet who struggled with his mental health.
Folly Fest Announces Line-Up Ahead Of Return To Laois
Last year's festival in Culohill Castle sold out.
Volunteers Out In Force Selling Purple Roses In Westmeath Today
Mullingar's Ciarán Kilmurray was among 35 children in Ireland who were excluded from access to cystic fibrosis medicine, Kaftrio.
Westmeath Men Taking On Manchester Marathon For Children's Charity
They've given themselves just 18 weeks to prepare for the race.
Electric Picnic To Be Powered By Renewable Energy
The grid power will ultimately reduce carbon emissions.
New Series With Offaly Rugby Star
Jordan Conroy will present the "Man Up?" series, which gets underway this weekend.
Midlands 103 'Gift of Hope' Winners Due Next Month
Mountmellick's Denise and Syl Sexton from won a full round of IVF treatment earlier this year after being nominated by 15 others around them.
Bridgerton Season 3 Gets Release Date
Nicola Coughlan and Luke Newton will be returning to our screens for another season of Bridgerton this year.
"This Is Your Life" To Return To Our Screens Soon
Popular Show, "This Is Your Life" Coming Back 69 Years After First Broadcast.
Laois School's Success At Credit Union Schools Quiz Final
Following the finals in the Credit Union Schools Quiz at the RDS in Dublin, the winning teams have been revealed.
