Influencers And Celebrities Responsible For Online Purchases With Those Under 24

An Post has carried out a survey to find out what prompts people to make online purchases.

Social media influencers and celebrities are responsible for the biggest online purchases made by those under the age of 24.

An eCommerce survey from An Post has been looking at who is spending money online, how and what prompts them to make purchases. 

94% of people have shopped online in the past three months, while almost half of 16-24 year olds have at least one online subscription which regularly delivers products to them. 

Anna McHugh Head of Communications at An Post says more and more people are shopping online.

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