Failte Ireland's Meithal consists of quick 12 minutes meetings with businesses and various tourism providers.
Speed dating for tourism providers- that's the premise of a major tourism conference taking place this week.
Laois's Ballykilcavan Brewery is one of the various Midlands businesses promoting their product at Failte Ireland's Meithal in Killarney.
The format consists of 12 minute meetings with various overseas buyers and tour operators from over 15 countries from Japan, North America and Europe.
David Walsh Kemmis from Ballykilcavan Brewery says the Midlands region can offer a rich tourism experience:
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