Our audience is up 6,000 adults a day.
Midlands 103's audience is up 6,000 adults a day in the latest Joint National Listenership Research.
Over 67,000 tune in every 24 hours, with market share climbing to almost 34%.
Nationally, four in five adults are listening into radio every day - spending over four hours listening.
Midlands 103 is one number in region for those aged 25 - 54, ahead of Today FM and iRadio.
The Midlands Today Show with Will Faulkner has extended its lead as the region’s most popular radio show.
Programme Controller Roy Jennings says it's clear radio is a very important part of people's lives:
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