Westmeath's residents have been the quickest to get the chequebook out.
There's been a 12.5% increase in the number of new cars sold in the midlands in the first six months of this year compared to 2020.
Society of the Irish Motor Industry figures reveal 2,492 new vehicles are currently on the road in the region.
Westmeath's residents have been the quickest to get the chequebook out this year, accounting for 38% of new purchases.
That's closely followed by Laois on 32% and Offaly on 29%.
The Hyundai Touscon is the most popular car followed by the Toyota Corrolla and Ford Focus.
Hatchback remains the best selling body type while Diesel engines are also retaining their popularity despite the increased focus on hybrid and electric models.
1 in 3 cars sold across the midlands in 2021 are grey with blue, black, red and white the next most frequently bought colours in that order.
Nationally just under 64,000 cars have been sold in the last six months, up 20% on the same period of 2020.