That's an increase of nearly 200,000 year-on-year, according to new figures from the JNLR.
3.4 million people are tuning into their radio every day.
The latest JNLR figures show the number of daily listeners increased by over 190,000 last year, when compared to 2022.
Midlands 103's Market Share has increased to 33 percent on weekdays, according to the report for 2023.
Programme Controller Roy Jennings says the number of people reached by commercial breaks on Midlands 103 is also up:
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