The report is looking at the town's viability for tourism.
A Laois town has massive potential for tourism, according to a new report.
SETU students from South Korea, China, France and Germany surveyed local businesses in Stradbally in a bid to make it more viable from a tourism perspective.
The potential for linking up with neighbouring towns on the Rock of Dunamase and the Blue Way, as well as arts, heritage and culture were highlighted in a presentation to Laois County Council.
Lecturer in the Business Department of SETU, Doctor Sharon Harris Byrne, says Stradbally has the potential to be more than the site used for Electric Picnic:
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