Weekly Listenership Steady At 109,000 Adults
New research shows Midlands 103 comfortably retains its position as the most popular radio station in Laois, Offaly and Westmeath.
Almost nine out of ten Irish adults listen to radio every week, including young audiences with two thirds of 15-34 year olds tuning in daily.
To celebrate, Midlands 103 is announcing a tour of the region in the year ahead, with 30 community-focused broadcasts to take place in smaller towns and villages.
Joint National Listenership Research is Ireland's largest survey outside of the Census and results are gathered independently by Ipsos MRBI.
Midlands 103 Head of Sales Emer Egan says the towns and village tour is a great opportunity to thank the station's loyal listeners:
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