The strategy will prepare for the development of the Westmeath town until 2040.
The future of a midlands town will be the focal point of a new Economic Strategy, which has launched today.
The scheme will prepare for the development of Athlone, until 2040.
The town has been designated has a regional growth centre by the National Planning Framework and the Eastern and Midlands Regional Assembly Regional Spatial and Economic Strategy.
The strategy will aim to attract high-level investors, tourists and businesses to Athlone, and will focus on promoting employment and enterprise opportunities.
It will be overseen by an Implementation Advisory Group.
Councillor Vinny McCormack says:
"I am delighted to see the cooperation of both Councils in commissioning this Strategy which will be a valuable tool in guiding the future development of the regional centre of Athlone over the next 20 years."
Councillor John Naughten says:
"This strategy has been eagerly awaited and will enable Athlone to further develop its potential as a regional economic centre, a vibrant community, and an attractive place to work and live."
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