Cayenne Holdings say they've done extensive research behind the retail units they'll deliver.
The developer behind a massive residential and commercial proposal in the midlands says it wants to bring life back to the town.
Cayenne Holdings is seeking planning permission for 204 apartments and 20 commercial and retail units on lands between Patrick Street and Kilbride Street in Tullamore.
The Distillery Yard and DE Williams House project will see the provision of new cafés, restaurants, and a childcare facility, if given the green light.
Anthony Kane, of Cayenne Holdings, says they want the site to be busy from 9am until midnight:
The developer says a 13-storey apartment block is needed to make the properties affordable.
Seamus Kane, also of Cayenne Holdings says they didn't want to create a site like those seen in Ballymun, with six blocks of apartments, each six-storeys high.
He says he understands people in the town may have concerns with the height of the development:
Midlands Commuters Facing Major Fuel Protest Delays
Midlands Fire Stations To Benefit From Fire Services Capital Programme
Midlands Motorists Clocked Speeding Over Bank Holiday Weekend
Gardaí Seek Witnesses Following Westmeath Burglary
Teacher Pay, AI And Staffing Crisis To Dominate Union Conferences
Electric Picnic Organiser Defends Kanye West UK Festival Booking
Missing Offaly Man Found Safe And Well
Man Dies Following Midlands Crash
Storm Dave Leaves Hundreds Of Midlands Homes Without Power
Laois Dairy Farm Submits Planning Application To Retain Onside Accommodation
Westmeath’s Musical Link To Sinead O’Connor Highlighted By Wax Museum Update
Moneygall To Feature On New US Presidents Trail Celebrating Irish Roots
Free Bookfair Returns To Offaly This Weekend
Brighter Weather Could Be On Way Next Week
Westmeath Retailer Criticises Ethanol Wine Conversion
Hauliers Say Fuel Relief Measures Already Losing Impact
Midlands Owned Company Creating World's Biggest Moving Statue
Laois Senator Main Speaker At 1916 Rising Commemoration
Good Friday Tradition A Thing Of The Past - Laois Butcher
Inmate Who Died In Midlands Prison Had Psychiatric Issues